Tradeshow Blog

How to Design a Custom Trade Show Booth: Learn the Process from Concept to Creation

From concept to creation, learn about the process of planning for, designing, building and delivering a custom modular, custom or semi-custom exhibit. We are certified industry experts who will inspire, guide and manage your exhibit solution from beginning to end. From building your creative campaign strategy to […]

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12 Post-Trade Show Exhibit Questions to Ask Yourself

September 20, 2017 by Design Group Marketing One of the keys to running a successful trade show program is assessing your overall performance after each trade show you attend. To make sure you get the most insightful information, you need to strike while the iron is hot. Within […]

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Trade Show 101: Trade Show Booth Staff

BY ERIC DYSON The success of a trade show campaign hinges on a well-trained and prepared trade show booth staff and the way they interact with prospects and attendees on the show floor. In this post, we outline the best practices when it comes to staffing your booth, […]

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WBENC Benefits

HUGE BENEFITS FOR BUSINESSES THAT PARTNER WITH A WBENC SUPPLIER! What is WBENC? Women’s Business Enterprise National Council Design Group has been a certified women-owned business since 2007. We are proud of this certification and the opportunities that it provides for our business and for our clients […]

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aurora world 50×60 island exhibit

  Client Name: Aurora World Design #: 105959V15 Size: 50×60 The primary objective of this trade show exhibit was to effectively showcase product in a secure manner. The exterior exhibit structure combines wood, laminate and extrusions for a sleek enclosure equipped to house product displays. Large monitors and enclosed casing […]

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Exhibit Better: Your Trade Show Checklist

by Eric Dyson Because of their unique nature, trade shows blend sophisticated marketing strategy with detailed tactics, so having a comprehensive trade show checklist is a necessity for exhibitors looking to exhibit better on the trade show floor. Below, we outline a detailed trade show checklist including […]

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Selecting The Right Trade Shows

Selecting the right trade show to attend can make a big difference to your success level, qualified leads and sales—versus spending money, time and energy with no return. 1. Ask Questions The first questions you should be asking are “who do you want to reach at the […]

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Why Color Matters

Color can be a beneficial tool in a trade show exhibit. You may not realize it, but color can have a huge effect on what people feel and do when they see your brand on the show floor. Many colors are associated with temperature or with certain […]

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Everything You Need to Know About Display Transportation

Making the right transportation decisions for your display and materials will not only save you time and money, but also a lot of aggravation. 1. Plan The more time you have to plan, the better able you are to organize the best transportation options for your specific […]

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METALCON The one event for metal construction products, technologies and solutions

METALCON International, October 1-3 at the Georgia World Congress Center in downtown Atlanta, GA, is the only annual conference and exposition focused on metal construction products, technologies and solutions. Each year METALCON International introduces new concepts. The latest for the 23rd METALCON is an innovative demonstration arena […]

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